Touch based digital signage
creates a powerful opportunity for higher engagement levels, combined with cost efficiencies which can ultimately position organizations for much higher
profitability. These signage solutions can be deployed in a wide range of screen sizes, from tablet sized kiosks
used by a single user to large video walls that can be used by multiple users
in a collaborative fashion.
Apart from user experience, digital signage has other advantages over conventional signage
, such as providing new content daily in museums, banks, fast food restaurants, gas pumps,
Concession displays, etc. without physically having to replace the signage. They also allow advertisers to stream highly targeted messages to captive audiences, resulting in higher conversion rates.
The uses of interactive digital signage
span across many industries and many applications. Here are just a few of them:
1) Retail Digital Signage enables stores to create engaging experiences to strengthen the brand and influence customers’ buying decisions.
2) Restaurant Digital Signage lets customers place customized orders and engages them with nnew offers and promotions.
3) Corporate Digital Signage enables companies to engage visitors and clients in waiting areas and direct them to their next meeting.
4) Outdoor Digital Signage helps users in public spaces such as railway platforms, bus stops and airports get where they are going efficiently.